Healthy Growth, Database Management, and Major Gifts (Season 2, Episode 2)

Healthy growth, database management, and major gifts

Zach and Tim respond to three listener questions that include: what is a healthy percentage of donor increase year to year, when should you add a donor or prospect to your database, and what should be considered a major gift?

Have your question answered on the podcast by calling in to (575) 815-4573 or by emailing tim@imarketsmart.com.

Click here to listen on YouTube!

    Topic Timestamps
  • Lisa from Tampa, Florida [01:31]
  • Craig from Philomath, Oregon [05:35]
  • Alexa from Connections for Abused Women and their Children [11:07]
Released Episode
07  Nov  2018 Giving Tuesday (MTM-S02E09) Download
03  Oct  2018 The Plan for Fundraising Success (MTM-S02E08) Download
19  Sep  2018 Do You Really Want Every Donation (MTM-S02E07) Download
05  Sep  2018 Apps, Services, and Tools For Nonprofits (MTM-S02E06) Download
22  Aug  2018 What Data Can Be Ignored and Does the Approach Change for Small and Big Nonprofits (MTM-S02E05) Download
25  Jul  2018 Handling Negative Metrics, The One Metric To Track, and In Tribute Donation Metrics (MTM-S02E04) Download
11  Jul  2018 Advice for Small NonProfits, Data Outliers, and Getting Your Team Onboard (MTM-S02-E03) Download
27  Jun  2018 Healthy Growth, Database Management, and Major Gifts (MTM-S02E02) Download
13  Jun  2018 Your Questions: (575) 815-4573 (MTM-S02E01) Download
30  May  2018 Applying Concepts with Direct Mail Metrics (MTM-S01E06) Download
16  May  2018 Beyond the Basics with Donor Retention (MTM-S01E05) Download
02  May  2018 Measuring Fundraising ROI with Donor Lifetime Value (MTM-S01E04) Download
18  Apr  2018 Diving in with Donor Acquisition Cost (MTM-S01E03) Download
04  Apr  2018 Fundraising Metrics 101 (MTM-S01E02) Download
21  Mar  2018 Introducing Metrics That Matter (MTM-S01E01) Download

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